Zoe
SEO Metrics That Matter Most for Generative Engine Optimization
SEO is not dead. It is the foundation GEO builds on. Here is which traditional SEO metrics carry the most weight when AI engines decide what to cite.
Tag: SEO
Zoe
Mia Lefferdink
Machine-Readable Content That Wins Both GEO and SEO (Part 3 of 5)
The structural habits that get content cited by ChatGPT, Claude, Gemini, Grok, and Perplexity are mostly the same habits that still rank well on Google. Part 3 of our content marketing strategy series covers machine readability as the rare marketing investment that pays twice.
Mia Lefferdink
Social Media and GEO: What the Research Actually Shows
Social media posts account for 0-0.3% of AI search citations. But that number hides three mechanisms where social activity does move the needle on AI visibility.