Tag: MCP

Agentic Marketing: Why MCP and AI Agents Are Becoming a GEO Channel

Agentic Marketing: Why MCP and AI Agents Are Becoming a GEO Channel

AI agents are becoming marketing operators, not just writing assistants. MCP, A2A, and action protocols make brand context, permissions, and machine-readable assets part of modern GEO.

GEO for AI Agents: Marketing When Your Next Customer Isn't Human

GEO for AI Agents: Marketing When Your Next Customer Isn't Human

AI agents are making purchasing decisions on behalf of consumers. Traditional GEO optimizes for chatbot answers. Agent GEO optimizes for machines that buy.