Tag: marketing

GEO for AI Agents: Marketing When Your Next Customer Isn't Human

GEO for AI Agents: Marketing When Your Next Customer Isn't Human

AI agents are making purchasing decisions on behalf of consumers. Traditional GEO optimizes for chatbot answers. Agent GEO optimizes for machines that buy.

Building an AI-Resistant Brand Strategy

Building an AI-Resistant Brand Strategy

Four principles to ensure AI models recommend your brand accurately and consistently.